These days, many of your potential customers will discover your business via social media or search, so it’s crucial that your website makes the right impression. Having said that, plenty of your prospects will also learn of your company the old-fashioned way, via word-of-mouth or business cards. The only way to control what people are saying about your business is to provide great service, but we’re sure you’re already doing that. However, you do have control over your business cards, so it’s definitely worth your time to make sure they’re sending the right message. Here are 5 things to keep in mind when you’re designing your own business cards.